LA’s Valley Days Make Connecting With The Fund Easier!
One of The Actors Fund‘s most popular offerings in Los Angeles are the monthly Valley Days events, held in partnership with Local 80 IATSE, Motion Picture Studio Grips/Crafts Service in Burbank. Realizing that many of those in the entertainment community living in Southern California were finding it difficult to travel the long distances to The Fund’s Hollywood office — especially as gas prices increased — in 2009 The Fund started looking for a partner to host our staff off site, so we could bring our services to a wider audience. The folks at Local 80 immediately stepped up to offer free use of their Burbank soundstage and meeting rooms, and worked to spread the word.
Events have a special theme, such as the most recent Valley Days special summer forum and afternoon picnic on July 26, “Building Your Business: Social Networking and Beyond.” More than 70 people gathered to glean some wisdom from Beverly Macy, CEO of Gravity Summit, LLC, in Beverly Hills, who focused on social media and personal branding, and Tora Brown, Business Advisor with SBDC College of the Canyons and President of Tora Brown Public Relations, who shared information on marketing, branding, and communication strategies for small businesses.
Valley Days also features “Networking Breakfasts” through The Actors Fund Work Program (AWP), which hosts larger groups than was ever possible before — often attracting 100 to 150 attendees. The breakfasts have featured dynamic speakers on marketing, social networking, internet research and the use of professional networking sites like LinkedIn.com. Afternoon sessions have included workshops on managing cash flow for artists, job seeking skills and resume writing. And throughout the day, The Actors Fund provides individual counseling appointments for information on social services, emergency financial assistance and health insurance.
Thanks to the incredible generosity of Local 80 IATSE, our colleagues who live in the San Fernando Valley not only have easy access to our services, but also have a place to gather and support each other as a community of performing arts and entertainment professionals. Because of this incredible success, we’re always looking for new venues and partnerships that would enable us to expand the reach of our services even further. If you’re interested in donating space and becoming one of our partners, please contact the Los Angeles office at 323.933.9244.
All photos by Scott Appel.